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ភាសាខ្មែរ
Announcement of illegal business information should be stand
2018-08-07 14:50
The Beijing Food and Drug Administration recently reported that in order to implement the relevant regulations, the US group’s take-out, Baidu’s takeaway, and hungry’s three major take-away platforms have carried out comprehensive self-inspections on the operating qualifications of the dinning catering shops in the Beijing area, and have established illegal restaurants on the site. The store publicized the column and made a public commitment to the authenticity and legitimacy of its license. At the same time, there are also the first batch of offline stores.
This means that as long as consumers log on to the three major food ordering platforms, they can view the list of merchants that have gone offline due to food safety issues, the food and drug regulatory authorities, the consumer complaints report, and the platform’s self-examining business list. Will be placed in this section, and updated at any time. The format items for the downline list include the name of the merchant, the business location, the area of ​​ownership, the reason for the downline, and the downtime. In other words, based on the publicity of the original merchant information, it highlights the situation of illegal merchants. This move will create a shock for illegal businesses and provide consumers with more effective information on how to order meals, which can lower the “trap”. Chance.
However, this kind of publicity currently seems to be implemented only in the Beijing area, that is to say, consumers in Beijing called takeaways are currently able to query real-time information of illegal businesses. It should be said that since this operation has obvious advantages, it should be comprehensively promoted and popularized. Therefore, it is necessary to do a good deal of preliminary supporting work. According to reports, the three major takeaway platforms took the lead in publicizing illegal businesses in Beijing. The first was self-inspection, followed by the formation of necessary information sharing channels with the regulatory authorities. If the supervisory department, based on relevant complaints, prompts the take-away platform to take management measures against the offending business. Therefore, the take-away platform should also step up self-examination in other regions, and establish a corresponding information communication mechanism with the regulatory authorities so that publicly listed illegal businesses will soon become service standards for the takeout platform.
It should be noted that the disclosure of illegal business information does not mean that the intervention and disposition of illegal businesses can be achieved in one step. For example, if a publicity list is displayed, will some illegal businesses be able to avoid intervention and re-enter the line after they have “changed their face”? Can this situation be avoided and test the true effectiveness of the publicity system. For another example, the majority of stores that do takeaways are all extensions of physical store operations. Should complaints about food hygiene in physical store services also be reflected in the takeout platform? In addition, some illegal businesses are self-inspected from the take-out platform. However, the disciplinary actions imposed on illegal businesses should not only make the take-away platform go offline and publicize as simple as necessary, but should be introduced into the supervision department to conduct investigations offline.
Online physical store dining, for the restaurant's dining environment and general health conditions, consumers can have intuitive judgments. However, online delivery is a convenience for consumers, but it also reduces the increase in information that is unique to face-to-face transactions. This in fact further exacerbates the information asymmetry between consumers and restaurant operators. Some businesses that have been operating poorly in the store model have unexpectedly become “net red” on the take-out platform, and they have exploited this loophole. In this context, the establishment of a take-out platform for the establishment of a public information disclosure mechanism for illegal businesses can be seen as an important complement to the easing of the imbalance of information between consumers and businesses, and its necessity cannot be underestimated.
Regulating the takeout market is the trend of the times. The three major take-away platforms were the first to take the lead in launching illegal listing information in Beijing. Whether this practice can realize its original intention to the maximum extent and when it will be popularized in the whole country remains to be seen. However, as a necessary response to regulating the order of the take-out market, publicity should not only become a unique “welfare” for a local consumer. (Zhu Changjun)
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